What is Dating Sunday? When is It? Peak Time of the Year For Dating Apps, Busiest Days To Use Dating Sites. Singles Sunday, Cuffing Season Dating Apps

If Dating Sunday (#DatingSunday) is trending on your social media feeds, you are not alone. Dating Sunday is one of the busiest days of the year for online dating apps.

Anyone who has been on dating apps for any period of time will know Sunday nights is usually the busiest day of the week and when that Sunday is also the first Sunday after the new year, you have Online Dating Sunday aka the Super Bowl for Singles!

Sites like Match.com have reported seeing a spike upward of 69% on Dating Sunday with peak time at 9:05 PM EST. Coffee Meets Bagel has reported a 17% increase in getting a match and 16% increase chance in starting a conversation on this day. OkCupid 70% increase. Knowing what day, time is the busiest on dating apps can be one method to having more success on dating apps.

Related read: Should you pay for profile boosts?

Related read: How to improve your dating profile.


Most Active Time On Hinge, Hinge Peak Hours, Days, Hinge Peak Time

Hinge recently reported seeing a 59% increase in conversations being started this week vs the week before, but I don’t put much weight into this last metric. Typically, the week between Christmas and New Year’s is slow – that increase doesn’t mention how it fares vs average weeks just this rather slow week.

Just because many people are on the app doesn’t mean they have intent or are committed (see new gym memberships).

Many people like the idea of a fresh start, new year but either aren’t emotionally nor physically ready nor know what they want. It’s better to use apps when you have people’s attention and can have conversations rather than log in at peak times (hint, peak times usually means mostly guys – I’d argue this is the worst time for guys to use apps).

Related read: Worst Dating Profile Photos

Relate read: How to do better on dating apps.


Dating Sunday: What is Online Dating Sunday? When Is Dating Sunday? What Is Single Sunday?

The next Dating Sunday technically will fall on January 1st, 2023 (first Sunday in January). Dating Sunday is referred to as the busiest day of the year on dating apps which puts it right in the middle of Cuffing Season. There should also be some busy use on Sunday January 8th as most people will have NYE plans and may not get around to using apps until later in the week.

Cuffing Season is more of an East Coast phenomenon whereby people look to settle down for the cold winter seasons with a partner to keep them warm.

For tips and advice on choosing the best dating apps, selecting the right photos, optimizing your bio and learning more about dating terminology, etiquette and more, check out this comprehensive guide.

Sundays are typically the busiest days of the week because most people are busy and doing things during the weekend with friends and loved ones while being busy with work during the week.

Sundays are often a time when people are unwinding, preparing for the week, watching HBO and opening up apps as to not seem too desperate and lacking social circles if they were to open on the apps Friday night through Sunday afternoon.

Like gym memberships, there is a surge in the New Year to improve one’s situation whether it be visits to the gym or loading up that dating app. Additionally, the holidays usually provide some tough waters for new and unstable couples – travel anxiety, arguing over how to split vacation time over the holidays, meet the parents, holiday binge drinking, running into exes – you get the idea.

The other reason (a much smaller one but on the minds of people) is Valentine’s Day. A rush to pair up to avoid being single on yet another Valentine’s Day night. This is frequently the end of cuffing season on dating apps as things start to slowly warm up after a cold, long winter.

However, another reason for implied pressure to join apps is engagement season. Many couples get engaged over the holiday season (overseas travel, vacation with family etc.). With engagements come wedding invites. With wedding invites come the urge to find a +1 (so much that apps like Hinge see a plethora of users list seeking a +1 for weddings on their profiles).

Related read: Worst Bumble Bios, About Me


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-As seen in the NYT, Bumble & More-


How To Get More Likes, Matches On Dating Apps, Profile Boosts, Paid Memberships

With all that said, don’t wait last minute to set up or improve your profile. The holidays are the best time to take photos for your profile. Ask family members to take photos during your holiday visits. Participate in that ugly holiday sweater contest at work.

Partake in those holiday festivities like Irish Coffees, ice-skating, New Year’s Eve parties, Friendsgiving dinners, Secret Santa parties, White Elephant gift exchange parties, company holiday parties and more.

With so many opportunities coming up, you should have plenty of opportunities to seek out photos just in time to optimize your profile for that first Sunday in the New Year. One thing to note is that boosts are not always recommended.

Often times people tend to pay for boosts to get more likes and visibility, but nothing can take the place of good photos, well-written profiles and good communication skills.

Related read: Best Dating Sites For Men  |  Best Dating Apps For Women


Day After Valentine’s Day: Busiest Day of the Year Runner-Up

The other big day on dating apps is the day after Valentine’s Day. Many people feel weird about matching, going on a first date around Valentine’s Day. Others see countless social media posts on Valentine’s Day from friends and family to push them into finally downloading dating apps.

Just because people join dating apps, doesn’t mean they are ready to date. Valentine’s Day can see a jump in lonely people who are not ready to be vulnerable nor date but rather seek pen pals, friendships as to avoid being alone on this day.

Related read: Should You Superlike, SuperSwipe On Tinder, Bumble?


Best Time To Use Tinder Boost? Hinge Boost? Bumble Boost?

Most people make the mistake using Tinder boost on Sunday nights well, let me tell you everyone is using boosts and is online. It’s the most competitive time around. I don’t typically recommend paying for boosts on dating apps but you do, you will want to use it at more optimal times from a strategic standpoint.

It’s best to use it at a less obvious time and be sure you to disable your Tinder Smart Photos first so people are not seeing your worst photo first. Clients who sign up for dating photos or a profile critique get my recommended days/times to use boost. 

Related read: How To Get More Matches On Dating Apps


National Dating Day, Best Time To Use Dating Apps, Best Time Of The Day For Online Dating

Now that you know what Dating Sunday is all about, make sure your profile is unique and stands out from the crowd. With new people on the app, it’s a great time to make a good first impression, but only if your profile does you justice.

It’s a competitive time of the year so unflattering photos, lazy bios/prompts and cliche profiles will likely be ignored even more.

Related read: How To Get More Likes/Matches On Dating Apps

Best Day Of The Week For Online Dating, Time Of The Day For Online Dating (Hinge, Bumble), Busiest Time On Dating Apps, Best Day Of The Week For Dating Apps

Clients of mine get recommended times, days to use dating apps based on lifestyle and intention as part of my dating coaching services.

Online Dating Coaching For Men, Women

Help w/ swiping etiquette, timing, app choice, first messages, photo order, facial expressions, filters, deal-breakers, paid features, screening profiles, reading people, ID'ing red flags/liars, date planning, cutting-off time-wasters and using dating apps more effectively & efficiently.

As seen in the NYT, Bumble & More.


Worst Time Of The Year For Online Dating, Dating Apps

Many people would say it’s December (holidays, travel, loneliness etc) but that might also mean less competition. Some people prefer to avoid awkward holidays with family, friends as well as obligatory time together for NYE and what not but don’t discount this weird, in between time.


When Is The Best Time To Join A Dating Site?

The best time to join any dating app is after you have enough good photos and a well written profile to start off strong on apps. New users receive boosts so don’t waste that opportunity on crappy photos, lazy profile.

Review the prompts ahead of time as most people struggle trying to figure out what to say. You will be judged by your worst photo, so be patient. You only have one chance to make a good first impression, make it count.


What Is Cuffing Season – When Is Cuffing Season? Meaning?

This is the time of the year when the days are shorter, colder. It typically starts around daylight saving time and ends on Valentine’s Day.

This time of the year is when people start to look for short-term relationships to keep them warm, avoid being lonely during the holidays and not feel obligated to go outside in public, attend events like weddings or sacrifice weekends and vacations during the warmer days, months.


Tinder Swipe Surge, How Long Does It Last, What Is It? How Often

Tinder will send notifications to users when there’s a spike in Tinder usage in their area. Tinder says that activity during a surge is 15x higher overall, and increases matchmaking potential by 2.5x. It can happen for a few minutes and can happen every week or so or back to back days.

Keeping your notifications on helps but for the same reason Dating Sunday is not always the best time to use apps, neither is Tinder Swipe Surge.


National Divorce Day 2022: When Is It? Divorce Monday 2022

Yes, it’s a thing and yes, it’s the first Monday of the year when lawyers see a huge lift in inquiries for divorces. National Divorce Day in 2022 is January 3, 2022.


Hinge: Now Is The Best Time To Boost – Get Seen By 11x More People

Again, quality>quantity. Like women are being bombarded at this time so rather than target peak times, focus on building a better profile, better comments and better photos/captions/prompts to get the most out of your profile.


Final Thoughts – Busiest Time On Dating Sites

Many people take breaks during the holidays to avoid the awkwardness of holidays, NYE plans while others are reminded of singleness via all the engagement posts they see on social media. January is seen as new beginnings, even if the person did nothing to change their dating efforts or behavior from the week before.

Don’t chase numbers, statistics – focus on building a better you, a more marketable you.

Dating Profile Critique, Review Services

App Choice, Photo Order, Photo Critique, Bios + Prompts + Photo Captions, Wardrobe Feedback, Grooming Suggestions, Clothing & Hairstyle Recommendations, Body Language, Smiles, Facial Expressions, Hobbies, Interests, Lifestyle Choices, Etiquette & More For Men & Women.

-As seen in the NYT, WSJ, AskMen, Women's Health, Bumble, SFGate, ABC7News-

How To Improve Your Dating Profile, How To Stand Out On Dating Sites

How To Optimize Your Dating Profile and Bio – How To Improve Your Profile, Bio, Prompts, About Me

How To Improve Your Online Dating Profile – How To Make Your Hinge, Bumble Profiles Better

How To Get More Likes, Matches On Dating Sites (Bumble, Hinge)

How To Take Dating Photos By Yourself – Tips For Taking Your Own Dating Profile Photos

How To Make A Good Dating Profile – Tips To Make A Good Dating Profile For Hinge, Bumble

How To Look More Attractive In Your Dating Profile Photos – How To Look Attractive In Photos

How To Write An Online Dating Profile – How To Write A Dating App Profile

Worst Dating Profile Photos To Avoid On Hinge, Bumble – Bad Dating App Profile Photos

How To Be More Successful With Online Dating – How To Do Better On Bumble, Hinge

What Do Your Dating Profile Photos Signal? – What Are First Impressions Of Your Dating Profile Photos

Biggest Mistakes Women Make On Dating Apps – Worst Mistakes Women Make On Dating Sites

Psychological Effects of Online Dating –  Is Online Dating Bad For Mental Health

Are You Ready To Date? – Signs You May Not Be Ready To Date

Taking A Break From Dating Apps – When To Take A Break From Dating Sites

About Eddie Hernandez

Eddie is a dating coach for men & women in San Francisco (clients in NYC, LA, Chicago, & beyond ), as seen in the NYT & Bumble). He has insight into algorithms as well as a keen understanding of dating cultures across locations, demographics, and orientations.

He helps with profiles, photos, wardrobe, messaging, date ideas, red flags, lifestyle choices, hobbies, grooming/hygiene, communication, social skills & where to meet singles. Whether you are a POC, short guy, introvert, engineer, or just struggling with dating, he can help you be efficient & strategic.

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