Dating Profile Analyzer, Makeover, Tune Up, Reviewer: Help On App Choice, Photo Analysis, Prompts, Answers, Bio, Messaging, Wardrobe Advice, Dating App Strategy Tips). Rate My Profile

As an online dating photographer and consultant, I have spent more than 5 years helping folks (here in the San Francisco Bay Area), across the country (Los Angeles, Chicago, New York City) and internationally with their dating profiles, app choice, bios, photos and appearance.

My goal is to help relationship-focused individuals improve their chances of meeting that special someone online and offline. In addition to photos, I work on all aspects of a profile to make sure your photos will be used effectively alongside your app choices, bios, etiquette, prompts, answers and other existing photos. As a dating profile expert, I provide guidance on realistic expectations based on your demographics, opportunities for improvement and highlight the areas for improvement to minimize self-sabotage.

Over 70% of clients, friends and strangers I have met randomly over the years have admitted that they have never sought out feedback on their dating app choices, photos, bios and messages. That is a startlingly high rate considering most people seek out feedback on their resumes, wardrobe, furniture, and even brunch options. Some folks are embarrassed, some don’t have friends they trust, while others don’t know people who have actually succeeded using dating apps to meet quality people.

For those interested in an online dating review and critique that covers photos, bios, prompts, app choice, app strategy, appearance, wardrobe, poses and more, scroll down to the page to learn more about my offerings. Read this for an intro guide on online dating frequently asked questions.


There is a lot of bad advice and conflicting recommendations out there regarding dating profiles, bios, messages and dating app options. Many articles (like the apps themselves) are focused on engagement metrics (argument, discussions, likes, matches etc.) and not results (meeting quality people, having good dates). 

Some of this advice is written by people who are or have been single for a while. Other advice comes from biased sources that either want to be sensitive to your feelings or come from different circumstances and demographics (looks, height, weight, energy, wardrobe, socioeconomic factors, location, outlook etc.).

Very few people can be objective yet knowledgeable in the subject. This article on Photofeeler does a great job detailing some of these biases.

One example of this bias is advice from attractive friends. An attractive person who is in shape has much more wiggle room in terms of being judged with respect to self-deprecating photos than the average person. Also, friends usually have context with your photos that strangers do not (are you marketing yourself to friends or strangers?) 

While self-deprecating photos show confidence, ability to laugh at oneself and ability to show a raw, candid side to you, if not done properly it can backfire. This coupled with a small sample size bias, is enough to set people down the wrong path.



While I think Photofeeler is a good source for feedback on photos (especially when compared to getting no feedback at all), there are some things you want to be aware of before following advice blindly on those photo ratings. 

Limited to Photos Only. While there are different lenses you can narrow your focus on (professional i.e. LinkedIn, dating profiles etc.) on Photofeeler, it does not offer personalized feedback on your app choices, bio, captions, messages etc. Good photos can only take you so far and plenty of folks self-sabotage their chances through app choice, photo order, bios, messaging etc.

Location Bias. This can lead to inflated scores. There are more people in big cities like Los Angeles, Chicago, New York and San Francisco etc. and your photos will be reviewed and scored by all including smaller towns with possibly lesser differentiating expectations. Not to say there are not attractive people outside larger cities but you should be judging yourself against people you are interested in meeting.

Selection Bias. Most people on Photofeeler are coming from a position of needing help themselves. Many are new to dating sites, others have been on dating sites for years without success. If you needed help with your 3pt shot would you ask Klay Thompson or would you ask people coming off the bench from the Knicks? Know your sources. Either way, there is more to you than just photos and you need to have context in terms of your lifestyle so you can not only get feedback on photos but understand where you can improve.

Privacy. Anyone can view your photos on Photofeeler. While you will be showing your photos to people once you are on a dating site or app, you don’t want to expose bad photos of yourself right off the bat without some feedback.

Context. Some photos will do better on an app like Tinder vs an app like Coffee Meets Bagel. Whether you are on the fast track for a long-term relationship or looking for something casual, it is important you know how to market yourself and understand what your photos signal.

User Credibility. While some users might have experience or even success on dating apps or getting high scores, some folks are merely looking to get feedback themselves and will blast through scores as quickly as possible and not take the time to thoughtfully review each photo. There is little to gain from helping others on a platform like this when others are viewed as competition.

Score. Reducing your looks, photos, appearance and date-ability to a single score can be misleading and dangerous. Assigning a score reverts society back to rating people ala the days of beauty competitions, and high school immaturity.

Don’t let your self-worth be associated to a subjective score, you are more than that. Photofeeler attractiveness scores only consider existing photos, it cannot provide guidance on how to take photos going forward and how to round out your profile to complement existing photos (for help with choosing the right photos for your profile check out this intro guide).


For those seeking exhaustive feedback on their entire profiles (not just photos and bios), are new to online dating and need help to create a profile or those that are unable to meet me here in San Francisco or during my travels to New York, Chicago, Los Angeles, Portland, Seattle, Mexico City, Tokyo and Boston I offer online dating profile critiques virtually. (You can read more about me in the news as well as reviews here).

Limited time Covid-19 / Coronavirus quarantine rates at $175 (up to two dating profiles) through April 7, 2020 (normally priced at $225).

This offering is an exhaustive review of your online reputation, photo quality, photo order, app choices, bios, prompts, answers, wardrobe, appearance, lifestyle, communication strategy (likes vs. commenting) as well as an honest, candid assessment about your ability to succeed given your demographics, preferences, deal-breakers and first impressions. It also includes photo editing of existing photos:lighting, shadows, cropping, sharpening.

To get started on a critique please prepare the following items to be answered in a quick questionaire for me to review after you contact me:

Existing photos, screenshots: of existing dating profiles. If you have links to Linkedin, Facebook etc. send those over as well. (Many folks self-sabotage their efforts by using bad photos or neglecting photos I would recommend using on profiles). I recommend creating a Google Drive folder with screenshots of your dating profiles and any/all photos of yourself from the last 2-3 years. 

Bios, Headlines, Captions, Filters, Preferences: Make sure to include bios, prompts, headlines answers and photo captions, deal-breakers, preferences etc. in your screenshots.

Demographics: location, age, height, ethnicity, religion (if that is important to you). Any major changes to your lifestyle or appearance?

Personality: hobbies, interests, guilty pleasures, school, locations traveled and lived, job, volunteer activities, favorite foods/dishes, local places to explore (hikes, restaurants, museums etc.). Please be specific, don’t be vague.

Dating Preferences & Orientation: deal-breakers, what do you seek (heterosexual, gay, bi, lesbian, open relationship, poly, monogamous relationship). How are you looking to attract?

Dating  History: (online: where do you struggle? Likes, matches, 1st dates, getting 2nd dates; offline: meeting people, eye contact, conversations, date ideas, initiating conversations).

Dating App Usage: What apps have you used? For how long for each? Profile re-starts, banned accounts, duplicate accounts, paid subscriptions.

All this information is confidential. Please be specific, use examples or review process can be significantly delayed behind all others who have followed the above instructions. 

About Eddie Hernandez 

Eddie Hernandez is a professional photographer specializing in natural, candid online dating photos. Featured in the SFGate, ABC7News, East Bay Express, Salon; contributor to Good Men Project, Plenty Of Fish and Meddle. In addition to photos, he provides guidance around app choice, bio optimization, messaging techniques, wardrobe advice and date ideas.

For other helpful online dating tips check out my blog for more helpful advice: 

Online Dating Frequently Asked Questions (Photos, App Choice, Wardrobe, Messaging, Bios and More):