Personal Branding Photographer San Francisco, Bay Area

Personal Branding Photographer SF: Website Photoshoots, Creative Headshots For Website, Environmental & Outdoor Photos, Business Lifestyle, Small Business

If you are looking to tell your personal or business’ story through professional headshots, lifestyle headshots, branding headshots, business headshots, life coach headshots, executive coaching photos, business coaching portraits, wellness lifestyle photos, nutrition health photos, author headshots, writer portraits, social media headshots, environmental headshots or about us section of your website, let’s talk!

From help with choosing outfits, locations, poses and guiding you through facial expressions, I am here to help you feel relaxed, confident.

When it comes to your personal branding, photos provide increased visibility through Google image searches as well as increased views on sites like Linkedin (members with profile photos can receive up to 21 times more profile views than those without profile photos).

My photos have shown up on the September issue of Vogue magazine as well as BBC, NPR, Time Magazine & more.


San Francisco Personal Branding Photographer – Branding Photos For Entrepreneurs, Small Business Owners, Branding Photographer Small Business, Personal Brand Photoshoot

Communicating a vibrant, professional, personal images through headshots and about us sections can set you apart from others individuals and small businesses here in Northern California. As a personal branding photographer in San Francisco, I know how to elevate one’s appearance, approachability, reputation and authenticity.

San Francisco Bay Area based personal branding photographer and visual marketing expert for executives’ portraits, entrepreneurs who want to convey themselves authentically, and small business owners who want to inspire trust, authority and approachability by helping their customers see the person behind the brand.


Advantages Of Professional Headshots On Your Website – Bay Area Brand Photographer | Personal Branding Photographer San Francisco, Brand Photography San Francisco

Many occupations rely on people skills to connect with people and hire them for their reputation. People want to feel they can trust someone and while much of this can be assumed through a resume or reviews or content on a site, appearance can set a tone that can make or break you.

Coming off as narcissistic or cold can turn away customers. Similarly, looking too polished and perfect can make it hard for people to connect with you as you don’t seem approachable or would not understand their situation and point of view.

Branding Photoshoot for Professionals: Attorneys, Chefs, Coaches, Consultants, Finance, Solopreneurs, Wellness, Doctors, Executives, Social Media | Branding Photographer San Francisco, Life Coach Photoshoot Ideas

Creative Headshots & Portraits

Some photographers are very awkward, and overly technical, photoshop their photos beyond recognition or give bad advice like using too much makeup. Others lack experience in outfits, hair, location scouting, and putting clients at ease.

I rely heavily on my creative side for location scouting, styling and poses to obtain effortless, fun, approachable photos that don't look awkward, stiff nor cliche. 

This Is More Than A Regular Headshot Session | Brand Photography Bay Area, Marin County, SF

I will consult on your outfits, research locations for your photoshoot and guide you through posing. I also format photos to fit mobile and desktop sites, optimize sizes for website page speed, and will assist with SEO labels to gain the most from your new photos.

Additionally, I can link photos on my site back to your website for more visibility and to build your backlink strategy.


Environmental Portraits, Location Scouting, On-Site Headshots & In Home Photoshoot – Lifestyle Branding Photoshoot

When it comes to picking the best backgrounds and locations around the Bay Area, look no further. I am regularly hired for my knowledge of places around town whether it’s from clients, agencies, branding professionals or influencers.


What Are Branding Photos? Branding Headshots, Brand Photoshoot

Branding photos are images that reflect entrepreneurs, small business owners, solopreneurs and the like. They connect customers to the brand beyond just a name but with an identity, purpose, lifestyle and strong recognition.


What Is A Branding Session? Lifestyle Branding Photography, Personal Branding Pictures

A branding session is where you discuss and plan ideas for a photoshoot. This goes beyond just taking photos but factors location, lighting, aesthetics, props, backgrounds, how the photos will be used, wardrobe attire, outfits, image sizes etc.


Social Media Photography Package

If you are seeking to fill up your content for social media, contact me for custom packages that allow for use and formatting for various outlets, as well as copy space and general versatility for aesthetics and messaging.


SEO, Backlinks, Website Design, Optimization & Analytics For Small Business Owners, Entrepreneurs

My previous career in analytics and SEO has allowed me to get great visibility for my own photography and consulting business. I can help you with backlinks, SEO, and visibility for your branding or business.

From reducing abandoning contact forms, optimizing user experience on desktop and mobile sites, to understanding more about who is visiting your page, I can help you leapfrog your competition, so you can work smarter, not harder. Having a website is great, but it’s not useful if people can’t find you or if they are finding your competition more easily.


Should I Have A Picture Of Myself On My Website, Photos For Website

Your personal branding photos should be as unique as your business. No two photoshoots look the same because I design everything based on your personality, industry and clients.

When potential clients, customers, partners and job-seekers research your brand and company, they want to see a person behind the business. A photo can make or break whether your business is chosen over your competition.


What To Wear For Website Photos

For women’s wardrobe tips, read this guide. | For men’s clothing tips, be sure to read this guide.


Public Relations, Media Pitch Pieces & Press Coverage

All the coverage I have received was done by myself. In additional to branding, I assist clients with media coverage, pitches to media. For more information, please contact me directly.


How To Pose For Personal Branding & Headshot Photos? Personal Branding Photoshoot Ideas, Personal Brand Photography

That really depends on your industry, environment, outfit, body type and what you want to convey. There is no universal blueprint. Getting help with your unique situation is best to get the most out of your photos. Some advice on straightforward headshots here.


Professional & Casual, Natural Headshots

I specialize in approachable, professional images for business, corporate and executive profiles.  I shoot outdoors, public spaces and clients sites (office or home).

I take the anxiety, planning and awkwardness out of taking photos. Help with what to wear (colors, outfits), backgrounds to use and how to style your hair to make you look great!

Personal Branding Photography Bay Area, Personal Branding Photoshoot San Francisco, Branding Photographer Bay Area, San Francisco, Personal Branding Photographer San Francisco, Casual Poses | Branding Photographer San Francisco, Personal Branding Photographer Bay Area

Creative, Artistic Outdoor Headshot, DUMBO Brick Multi Color Wall Background, NYC - San Francisco Bay Area Photographer

Creative Portraits

Ramona Demure Vintage Fashion, Lifestyle Photoshoot, Modeling Portrait - San Francisco, Woman

Fashion & Modeling Portraits

Outdoor Urban Business Professional Headshot, Female Portrait Pose, Idea, Creative, Palo Alto, Stanford, Silicon Valley, MBA

Corporate Headshots

Woman's Professional Business Portrait - San Francisco Bay Area, Professional Photo

Business Professional

Environmental Attorney Portrait, Headshot - Law Office Interior, Seated, Sitting Example, Lawyer, San Francisco

Attorney Headshots

CEO Headshot, Business Professional Headshot, Female Executive Portrait Example, Pose, Hanna Wu Amplify Life Insurance

CEO / Executive Potraits

Men's Outdoor Professional Business Headshot, Casual Business Portrait, San Francisco

Personal Branding Portraits

Koren Keiner, Yoga Instructor, Wellpreneur - San Francisco, Woman's Wellness Portrait, Yoga Photo Example

Yoga / Wellness / Fitness Portraits

Kayla Fowler, Indoor Kitchen Chef Portrait Headshot Example, Pose, Woman, Female - San Francisco Bay Area Photographer

Lifestyle Photography

About Eddie Hernandez

Eddie is a professional photographer based in SF w/ clients in NYC, LA, Chicago, London. His style balances approachability and professionalism while focusing on personality, wardrobes, appearance, location scouting and what the client wants to signal, attract. Photos are natural, organic and free from artificial filters.

Clients include VC's, CEO's, Attorneys, Tech, Non-Profits, Medical Professionals, Coaches, Engineers, Therapists, Government Officials, Shy Men, & Women, Actors, Models, Solopreneurs, Small Business Owners, Creative Professionals, Executives, Doctors & More.